Are Your Google Ads Working for Your Trade Business?

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3 Google Ads Red Flags Tradies Miss

These are the most common issues we find — most are fixable in minutes.

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Red Flag

Running Ads Outside Your Service Area

Many tradie accounts target their whole state by default. If you serve a 30km radius, your geo settings should reflect that — otherwise you're paying for clicks you can never convert.

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Red Flag

No Call Tracking

You're guessing which ads bring phone calls. Without call tracking tied to specific keywords, you can't tell what's working and what's burning budget.

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Red Flag

Bidding on Product and Brand Terms You Don't Sell

Ads triggering for 'tradie supplies', 'tradie tools', or competitor brand names are pure waste. These clicks cost money and never convert to jobs.

We tell you exactly what's wrong — in plain English.

No dashboards. No jargon. Just a WhatsApp message that tells you what we found and what to do about it.

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FounderM8

FounderM8

Typically replies instantly

autorenewWeekly update · Every Monday
Your ads were running last week — here's what I found for Melbourne plumbing business:09:40 AM
Today
Potential Waste Detected 💸

⚠️Your CPC is 55% above the tradie industry average in AU

⚠️2 keywords burning budget — 'DIY plumbing' and 'plumbing supplies' — zero job leads

Reply HELP to get step-by-step fix instructions.

09:42 AM ✓✓
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Why Tradies Waste Google Ads Budget

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Frequently asked questions

If you're in a competitive trade area — yes. Google Ads put you in front of people searching right now. But only if the campaigns are set up right and you're not wasting budget.